Beginner’s Guide to Add Rich Snippets in WordPress you want to show star rating, picture and other info related to your content in search engines? If yes, then you can do this with the help of rich snippets. Rich snippets or structured data markup are extra lines of text that appear under search results. In simple words, rich snippets show additional information to users about a link or search result. Maybe you have seen images, start ratings voting counts etc. while searching on Google and other search engines, that additional data is known as rich snippets. Rich snippets are generally used on e-commerce, review, recipes, etc. niche websites. Adding rich snippets in WordPress is a little difficult task if you do it manually. But by using WordPress Plugins it can be done easily in seconds. So, today I’m going to tell you about the importance of rich snippets and how you can add rich snippets in WordPress.
Why Rich Snippets are Important? Why Should I Use Rich Snippets?
Rich Snippets provide another way to bloggers and website owners to attract users to their posts in search engines. It makes your website more noticeable than others in search results. Hence, structured data are now the only way to make your website search results stand out in competition. So, rich snippets will help you to drive more traffic to your website from search engines. Here is a screenshot of how rich snippets looks in search results:
Example of Rich Snippets in Search ResultsRich Snippets also helps in boosting up click-through rate (CTR). Because users usually click on the results that looks more promising to them. Users got the idea about the nature of content in search results through rich snippets. Rich snippets are also important for SEO of your website and helps you build the authority of your website.
Now you know how rich snippets are important for your website. I’m sure you want to add them to your website also. So, here is a simple beginner’s guide to adding rich snippets in WordPress.
All in One Schema.org Rich Snippets WordPress SEO Plugin
First of all, you need to install and activate the All in One Schema.org Rich Snippets plugin in you WordPress. After activation, click on the Rich Snippets icon in your WordPress sidebar menu. Now you will be redirected to All in One Schema.org Rich Snippets Dashboard.
All in One Schema.org Rich Snippets DashboardHere you will see different content types that you can add rich snippets using this plugin. It includes:
- Item Review
- All in One Schema.org plugin automatically adds a new configure rich snippets box in post editor of your WordPress. Using that box you can add rich snippets in any of your post or article. Inside, Configure rich snippets box you will see a drop down menu where you can select the content type of the post that you are writing currently.
Configure Rich SnippetAfter selecting content type, it will show related rich snippets fields that you need to fill to show them in search engines. For example, i selected “item review” content type. I need to fill there Reviewer name, item name & star rating fields.
Item Review – Rich SnippetAfter filling up all the fields just publish the post, rich snippets markup will be automatically added by the plugin. You are not required to fill up all fields there, just fill only those which you want to show in search results. It will be better if you fill up all the fields.
Search engines don’t show rich snippets instantly to your posts in search results. So, How would you know that your rich snippets are configured correctly or not. There is tool available called Google’s Structured Data Testing Tool to check it. You just need to simply go to the Google’s Structured Data Testing Tool and paste your post link in first box or click in fetch URL link there to enter your post URL. Now click on the validate button and the tool will show that rich snippets are configured correctly or not in second box.
Google Structured Data Testing Tool
Note: All in One Schema.org Rich Snippets Plugin will only insert the necessary markups to show rich snippets in the search results but it doesn’t guarantee that your post will show rich snippets because the final decision is taken by Google and other search engines.
I hope this article helped you to add Rich Snippets in WordPress. There is many other plugins available to add rich snippets in WordPress like rich contact widget, Google SEO Pressor for Rich snippets etc. but All in One schema.org Rich Snippets plugin is best of all. Because it’s easy to configure and provide more features compared to other plugins. So, i recommend to use All in One Schema.org Rich Snippets Plugin to add rich snippets in WordPress. Please share this article with your friends if it helped you and also leave your feedback on this article using comments.